1、 Original screen
Original screen refers to a screen produced by a mobile phone manufacturer that is identical to the original screen of the phone. The advantage of this screen is its superior quality and good compatibility with other parts of the phone, ensuring the best display effect and user experience. However, the price of original screens is usually higher due to their production costs and strict quality control. If your phone is still under warranty or you have high demands for screen quality, choosing an original screen is a good choice.

2、 OEM Screen
OEM (Original Equipment Manufacturer) screens are screens produced by partners of mobile phone manufacturers, with similar quality to original screens but usually at a more affordable price. The production process of OEM screens also follows strict standards, so their display effect and service life can be guaranteed. If your budget is limited but you want to get a user experience close to the original screen, then OEM screens are a cost-effective choice.
3、 Compatible with screens
Compatible screens are screens produced by third-party manufacturers, designed to be compatible with multiple phone models. The price of this type of screen is usually lower, but the quality and display effect may vary depending on the manufacturer. When choosing a compatible screen, it is recommended to carefully compare products from different brands and models to ensure that they meet your usage needs. Although screen compatibility may pose certain risks, it is still a viable option if you do not have high requirements for your phone screen or have a very limited budget.

4、 Press fit screenPress fit screen is a type of screen that combines a display screen and a touch screen. The advantage of this screen is that it is reasonably priced, and the display effect and user experience are relatively good. However, the compatibility and stability of laminated screens may not be as good as original or OEM screens, so careful consideration is needed when choosing. If your phone model is relatively rare, or if you do not have high requirements for the display effect and stability of the screen, then pressing the screen may be a suitable choice.
When choosing a mobile phone screen, in addition to considering the screen type and price, it is also necessary to consider the convenience of installation and maintenance. If you do not have the relevant technical knowledge, it is recommended to seek the help of professionals to ensure a smooth screen replacement process.

011. Analysis of Mobile Screen Technology
1.1 Overview of LCD and OLED
LCD relies on external light sources, while OLED can emit light on its own; The two principles are fundamentally different.
1.2 LCD Screen Technology
LCD screen, also known as Liquid Crystal Display, has become a mature technology after a long period of development and is widely used in various types of mobile phone screens. At present, screen technologies such as TFT, IPS, and SLCD can all be classified as LCD screens. Among them, TFT, as a general term for LCD panels, was once the mainstream of early LCD screens. Although its display effect was mediocre, its cost was low, so it was still adopted by many low-end models.IPS screens, often referred to as "SuperTFT" in the industry, are an upgraded form of LCD screens that essentially still belong to the category of TFT screens. Compared to ordinary TFT screens, IPS screens have a more transparent display effect, bright colors, and a wider viewing angle, reportedly even reaching a viewing angle range of nearly 180 °. SLCD, also known as "Super LCD", belongs to a higher level of LCD screen technology, and its excellent display effect and good color reproduction ability have won widespread praise.
1.3 OLED Display Technology
Compared with LCD screens, the biggest feature of OLED screens is the self luminous display technology of pixels, which makes OLED screens more outstanding in display effects and become the mainstream direction of future screen technology development. At present, AMOLED screens dominate the OLED field, and Samsung, as a leader in mastering core technologies, has achieved increasingly accurate color reproduction in its products, with significant improvements in color cast compared to earlier products. Super AMOLED， As an important product of Samsung in the OLED display market, it is widely praised for its high color saturation and vivid display effects, especially in terms of color performance. Samsung's Super AMOLED screen is considered a leader in the industry.
1.4 [Introduction to 120Hz Flow Rate Screen]
Recently, mobile phone manufacturers have launched 120Hz streaming screens, which brings us a brand new visual experience through technological innovation. The flow rate screen, with its high refresh rate of 120Hz, significantly surpasses the refresh rate of traditional 60Hz mobile phone screens. In fact, the refresh rate of 120Hz flow rate screens has been improved, and optimized circuit components have been used to achieve higher screen refresh rates.

In fact, the perception ability of the human eye is often misled. For example, the common 24FPS frame rate in movies, which plays 24 frames per second, sacrifices 1/24 of a second of motion detail despite the use of motion blur technology to make the images appear coherent. This trade-off may be acceptable for movies, but in games, each frame is a static image rendered in real-time. If it is still presented at 24 frames per second, it will result in disjointed actions. The high refresh rate of the flow screen helps to improve the performance of dynamic images, bringing users a smoother visual experience.

Overall, mobile screen technology is developing towards higher refresh rates and better display effects. LCD occupies a place in the market with its mature technology and diversity, while OLED is gradually becoming mainstream with its excellent display effects and self luminous advantages. With the continuous innovation of technology, future mobile phone screens will definitely bring us more surprises and better user experience

The performance of the Chinese market is particularly outstanding. Starting from 2023, the Chinese market will surpass other markets and become the world's largest foldable screen mobile phone market. IDC predicts that in the next five years, the proportion of the Chinese market in the global foldable screen mobile phone market will remain stable at over 40%.

Specifically, in the first half of this year, the shipment volume of foldable screen smartphones in the Chinese market reached 4.98 million units, a year-on-year increase of 12.6%. Among them, Huawei's performance is particularly prominent, occupying 75% of the Chinese market share with a record high of 3.74 million units.

Specifically, in the first quarter of 2025, Huawei shipped 2.84 million units, accounting for approximately 76.6% of the market share; Following closely behind are brands such as Honor and OPPO, but far behind Huawei. Although there was a slight decline in the second quarter, Huawei still maintained its dominant position with a market share of 72.6%.

IDC pointed out that Chinese manufacturers are generally leading the global popularization of foldable screen technology by relying on mature local supply chains, high user acceptance, and precise market strategies. Huawei not only successfully boosted sales, but also promoted the localization of materials and core components in the industrial chain, further enhancing China's independent and controllable capabilities in this field.

Of course, the most significant feeling for consumers is that the current foldable screen prices are becoming increasingly affordable. In fact, this is also the result of the continuous expansion of the market and the continuous decline of supply chain costs. And more affordable prices can further drive market growth, thereby driving down the prices of foldable phones and gradually replacing conventional phones. So the question is, have you used a foldable phone yet?

Preliminary Exploration of ProMotion Technology: The Secret of Adaptive Refresh Rate


ProMotion， This name itself contains the dual meanings of "professional" and "dynamic", indicating a major innovation in Apple's screen display technology. In short, ProMotion technology is a mechanism that can automatically adjust the screen refresh rate based on the current display content, with refresh rates ranging from a minimum of 10Hz to a maximum of 120Hz. This means that when you swipe the screen to browse web pages, play games, or watch high frame rate videos, the screen can present incredibly smooth visual effects with a refresh rate of up to 120Hz; When displaying statically or performing low-intensity operations, such as reading e-books, viewing photos, or in standby mode, the screen will lower the refresh rate to a more suitable level to save power.



Why choose adaptive refresh rate?


The reason why Apple introduced adaptive refresh rate technology in the iPhone 13 Pro series is due to profound considerations and user demand insights.



Improving user experience: Firstly, a high refresh rate screen can bring a smoother visual experience. For gamers, a high refresh rate of 120Hz means lower latency and finer transitions, taking the gaming experience to the next level. For daily users, whether sliding the screen, scrolling through web pages, or switching applications, they can feel an unprecedented sense of smoothness. However, if the phone always maintains a 120Hz refresh rate, it will not only consume a lot of electricity, but may also cause problems such as device overheating due to unnecessary performance output, affecting the overall user experience.


Optimizing energy management: As stated by Apple, one of the core advantages of adaptive refresh rate is its excellent energy management capabilities. Mobile screens are one of the largest energy sources in smartphones, especially when the brightness is high and the refresh rate is fixed at a high level. Through ProMotion technology, the iPhone 13 Pro series can dynamically adjust the refresh rate according to actual needs, effectively avoiding unnecessary energy waste. For example, when users are still viewing pictures or documents, the screen refresh rate can be reduced to 10Hz or even lower, significantly reducing battery consumption and extending battery life. This is undoubtedly a huge blessing for users who frequently go out and have high requirements for mobile phone battery life.


The combination of intelligence and efficiency: The implementation of ProMotion technology relies on Apple's powerful hardware and software integration capabilities. It requires seamless collaboration between screen driver chips, operating systems, and various applications to ensure real-time and accurate refresh rate adjustments. This intelligent adjustment mechanism not only reflects Apple's technological innovation, but also its commitment to pursuing the ultimate user experience. The algorithm predicts the user's behavior and adjusts the refresh rate in advance, so that each screen refresh is just right, which not only ensures the smoothness of visual effects, but also realizes the efficient use of energy.


Challenges and Solutions Behind Technology


Implementing adaptive refresh rate is not an easy task, as it requires the phone to find a perfect balance between hardware design, software development, and user experience. Apple has invested a significant amount of research and development resources in this regard, overcoming multiple technical challenges



Hardware upgrade: The iPhone 13 Pro series is equipped with more advanced display driver chips, which have stronger data processing capabilities and lower power consumption, providing a hardware foundation for fast and accurate refresh rate adjustment.
Software optimization: The iOS system has been deeply optimized to ensure that the system and third-party applications can fully utilize the advantages of ProMotion technology. Developers need to update their applications to adapt to display effects at different refresh rates, which requires Apple to provide detailed development guidelines and technical support.


User experience considerations: When designing ProMotion technology, Apple fully considered the differences in user perception. For example, the change in refresh rate between fast and slow swiping needs to be smooth enough to avoid giving users a sense of abruptness. This requires fine tuning and extensive user testing.


Impact on the industry and future prospects


Apple's introduction of ProMotion technology in the iPhone 13 Pro series not only enhances the competitiveness of its own products, but also has a profound impact on the entire smartphone industry. On the one hand, it has promoted the innovation of screen technology, prompting other manufacturers to accelerate their research and development pace in adaptive refresh rate technology; On the other hand, it has also raised consumers' expectations for the refresh rate of mobile phone screens, making high refresh rate and adaptive adjustment a standard feature of high-end smartphones.



Looking ahead to the future, with the continuous advancement of technology, adaptive refresh rate technology will become more mature and its application scenarios will become more extensive. For example, combined with AI and machine learning technology, mobile phones can more intelligently predict the user's next operation, adjust the refresh rate in advance, and further improve the user experience. Meanwhile, with the popularization of technologies such as 5G and AR/VR, adaptive refresh rates will leverage their unique advantages in more fields, bringing unprecedented interactive experiences to users.



In short, the ProMotion adaptive refresh rate technology in the Apple iPhone 13 Pro series is another important milestone for Apple in pursuing the ultimate user experience. It not only demonstrates Apple's leading position in technological innovation, but also sets a new benchmark for the entire smartphone industry, indicating the direction of future smartphone screen technology development. With the continuous evolution of technology, we have reason to believe that future smartphones will serve our daily lives in a more intelligent, efficient, and energy-saving way, allowing the light of technology to illuminate every corner.

‌I. Our Core Advantages: More Than a Supplier, Your R&D and Production Extension‌

We deeply understand that in a fiercely competitive market, unique advantages and reliable support are the foundation of your success. Horizon offers multi-dimensional collaboration models:


‌OEM/ODM Professional Manufacturing‌: We are not just a supplier but also a factory with ‌ODM mobile phone screen manufacturing‌ and ‌OEM mobile phone parts production capabilities‌. From design to mass production, we provide professional support to ensure products meet your technical specifications and quality standards.
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‌One-Stop Integrated Supply‌: Beyond core ‌OEM services for phone screens‌, we also produce ‌ODM mobile batteries‌ and provide a wide range of accessories such as phone housings and flex cables. At Horizon, you can complete "screen + battery + peripherals"全套采购 (full-set procurement), significantly simplifying supply chain management and boosting efficiency.


‌II. Quality Foundation: 100% Tested, Display Experience Matching Original Screens‌

For mobile phone screens, quality directly impacts user experience and brand reputation. Horizon uncompromisingly prioritizes excellence:


‌Full-Type Coverage‌: We offer mainstream screen types, including ‌Incell, TFT, Original-equivalent (Ori), OLED‌, with sizes and resolutions matching ‌original screens‌, ensuring perfect compatibility and display performance.
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‌Brand Customization Freedom‌: We support ‌LOGO customization on product packaging‌, allowing your brand to be consistently represented from inside out.


‌III. Wholesale-Exclusive Value: High-Quality at Competitive Prices, Serving Globally‌

We specialize in wholesale, aiming to maximize your commercial value:


‌Price Advantage‌: Leveraging scale production and vertically integrated supply chains, we offer ‌highly competitive prices‌ for bulk orders, ensuring your profit margins.
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‌Reliable Commitment‌: A decade of industry experience has honed not only technical expertise but also credibility. We are committed to building long-term, stable partnerships, serving as a reliable backbone for your business growth.



‌Choosing Horizon means selecting a partner that integrates R&D support, flexible manufacturing, quality assurance, and global service.‌

‌Contact us now to discuss your bulk orders and customization needs! Let’s embark on a new chapter of efficient profitability together!‌

‌Core Advantages Recap‌: OEM mobile phone parts | ODM phone screen manufacturer | Custom phone parts manufacturer | Private label phone accessories | Phone screen OEM services | Mobile battery ODM factory | White label phone accessories supplier | One-stop wholesale | Global DDP support